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September 27.2025
3 Minutes Read

Transformative Menopause Care: Amazon One Medical Launches Specialized Visits

Transformative Menopause Care: Amazon One Medical Launches Specialized Visits


Understanding the Shift: Menopause Care Joins Primary Health

In a major advancement for women's healthcare, One Medical, Amazon's national practice for both in-person and virtual primary care, has launched specialized visits focused on perimenopause and menopause. This new offering integrates menopause care into primary health settings, providing women with the holistic support they need during a critical life transition.

Currently, approximately 2 million women in the U.S. enter perimenopause every year, and around 1.3 million reach menopause. Despite this significant demographic, conventional primary care lacks menopause-specific training, often leaving women unsupported and overwhelmed. One Medical's approach not only addresses this gap but also offers a seamless care experience that avoids the fragmentation common in traditional healthcare models. By integrating menopause care with broader primary care practices, One Medical enables patients to enlist providers who are intimately familiar with their overall health history.

A Personal Approach to Holistic Care

Dr. Erin Duralde, One Medical's national director of women's health and menopause program leader, emphasizes the importance of understanding how hormonal changes affect various aspects of a patient’s health—from cardiovascular risks to mental health. This comprehensive approach is designed to ensure that patients feel acknowledged while navigating menopause, resulting in improved overall wellbeing.

The clinical advantages of One Medical's service are plentiful. With same or next-day appointment bookings available both in-person and remotely, patients can access care when they need it most. The appointments are structured to create longer visits, allowing for deeper and more thoughtful conversations between patients and providers. Moreover, for ongoing support, One Medical provides 24/7 virtual care access through its app, ensuring patients have help readily available between visits.

Proven Success: Early Rollout Results

In an initial ten-month rollout in regions such as Los Angeles and the San Francisco Bay Area, early data highlights a significant impact—75% of the more than 1,000 patients seen were initiated on treatment plans. Additionally, among these patients, 30% reported feeling more empowered to navigate their menopause journey after just one visit.

Improving Access and Incentives for Care

Making an appointment for a menopause visit with One Medical is straightforward. Members can utilize the One Medical app to select the "Peri/Menopause Visit" option with ease. Importantly, those who are not members can still access this service through Amazon Health’s dedicated webpage, enabling broader access for women seeking care.

One Medical is committed to facilitating affordable treatments and accepts a majority of major insurance plans, paving the way for more women to receive the necessary care without financial anxiety.

Empowering Healthcare Practitioners

For concierge health practitioners, integrating menopause care into your offerings can be a vital strategy for improving community standing. Utilizing such tailored services not only enhances the patient experience but also can present a competitive advantage as patient expectations evolve towards more personalized and accessible healthcare solutions.

In today's rapidly changing healthcare landscape, understanding how technology and patient care intersect is fundamental. Embracing digital tools and innovative practices like those from One Medical can help practitioners streamline operations and enhance care delivery, making informed decisions that can elevate their practices in the eyes of the community.

The Path Forward: Embracing Change

The healthcare industry's approach to menopause is evolving. As practitioners explore new avenues to integrate comprehensive care, tools like One Medical can offer valuable insights on leveraging technology to provide better patient experiences. Those willing to adapt and embrace these changes will see substantial benefits in their practices, optimizing patient relationships and health outcomes.

Take Action: Transform Your Practice Today

As the landscape of women's healthcare continues to change, the integration of specialized services such as perimenopause and menopause care is not just an opportunity—it's a necessity. Consider how these offerings can align with your practice goals, and explore partnerships or tools that can help you navigate this transition efficiently.


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